You know there is a growth potential in your company, but when the most growth may be achieved is sometimes unclear. There is conventional wisdom available on the best time to launch a campaign, but what is the best time for your business? Did you know that your site can paint a pretty good picture of this? And if you know when you have your most potential you also know when you get the most bang for your buck. How can you obtain this information? We’ll tell you that in this post.
First things first!
First of all, of course, you should never put off the moment to get the basics right. This can be done in various ways such as:
- Make it as easy as possible for your customers to find information, products and contact information on your site
- Use marketing campaigns, partnerships or other activities to acquire new customers or sell more products/services.
- Use the data that your website and/or app gives you in a smart way
But what about timing?
Through your site you can retrieve a lot of important information that will help you to time your marketing actions. For example, you can easily see when your site attracts the most visitors, on which page the most people stick the longest and where they drop out.
You can also follow up on interesting leads via your website if you use the right tools for this.
With Centreblock you get reports regularly that make all these important insights clear at a glance and shows when the impact of all visitors on the website is strongest. Marketing and sales actions can then be timed and tailored according to this.
Maximum impact
From the very first report you can start with your website and set up your app to these golden hours and adjust the customer journey in such a way that (potential) customers immediately follow the optimal way on your website.
By continuing to analyze the reports of the Centreblock algorithm properly, you will get a crystal-clear picture of the different ‘golden hours’ for your company within a few months. From individual visitors to companies that visit your website: you will know exactly who you should address when and how with a certain marketing or sales action. These are the moments when the impact of your website is greatest and where the most conversions will take place.
Would you also like to achieve maximum impact of your website and/or app? Request a demo today and experience the possibilities.